Le Club · by invitation
One hundred members.Not one more.
You enter by invitation. You stay by contribution. You leave by decency.
Established · 2024
CerfLand
Club
One hundred members. A single Club. Four gatherings. An infrastructure of relationships that lasts.
Three membership tiers
Member · Circle · Inner Circle.
Each tier defines the intensity of your engagement and the depth of your access to the network.
Member
per month · 12-month minimum
Access to the four annual gatherings, the digital Magazine, and one annual strategic conversation with Armin Keshani.
- Access to the 4 annual gatherings
- The Club Magazine · digital
- The Journal · open access
- 1 conversation with Armin Keshani · 1h/yr
- 12-month engagement
Circle
per month · 12-month minimum
Everything in Member + an annual Capital Roundtable, warm introductions, a quarterly printed Magazine, 3 annual conversations with Armin Keshani.
- A host role at the dinners
- 1 Capital Roundtable invitation/yr
- 2 warm introductions/yr
- The Magazine · quarterly printed edition
- 3 conversations with Armin Keshani/yr
- Pitch refinement · 1 session/yr
Inner Circle
5 places a year · no fee
By annual co-optation only. 5 places a year. A quarterly Capital Roundtable, 5 warm introductions/yr, monthly conversations with Armin Keshani.
- Annual co-optation (5 places/yr)
- A quarterly Capital Roundtable
- 5 warm introductions/yr
- Pitch refinement · 3 sessions/yr
- The Magazine · bound Prestige edition
- Monthly conversations with Armin Keshani
- Pre-emption on new services
Four annual gatherings
March · June · October · December.
March · Paris
Spring Dinner
The opening dinner. No keynote. Eight people per table, one theme per table. Moderated by an Inner Circle member.
June · Paris
Masterclass
An invited figure — a writer, a historic founder, a museum curator — shares their territory. 30 to 50 people.
October · Provence or the Loire
Founders Forum
The deepest gathering of the year. 18 to 24 people in 48h residence. Reserved for Circle and Inner Circle.
December · Paris
Year-end Ceremony
All members invited. A cocktail, a short reading, and the annual Maison CerfLand Prize.
Investor Connect
A curated base, not one more directory.
Identifying the investors genuinely aligned with a luxury house takes continuous analytical work — not one more export.
Investor Connect is the Club's curated investor base: European family offices and funds selected and qualified by the Maison's analytics team, continuously enriched. Every introduction remains nominative, prepared, and preceded by a mutual NDA — never a mass list.
| Criterion | Member | Circle | Inner Circle |
|---|---|---|---|
| Scope | European family offices & funds | Extended scope · Europe + UK | International scope, tailored |
| Movement watch | Periodic synthesis | Close synthesis | Priority signalling |
| Identities | Anonymised profiles | Named under NDA | Named + prepared direct introductions |
| Access | Reading | Reading + dedicated selections | Accompanied by the analytics team |
Discretion and commitments
Six contractual guarantees to members.
Absolute confidentiality of the membership
No public directory of members. No public mention without explicit written consent.
A mutual NDA at each introduction
Every warm introduction is preceded by a mutual NDA signed by the three parties.
Off-the-record for the Capital Roundtable
No photos, no recordings, no post-event press release.
No commercial use of member data
Profiles, preferences and introductions stay within the Le Club perimeter.
Editorial independence of the Magazine and the Journal
No member can steer the content published.
The option to withdraw within 30 days
At any time, on a simple written request. Full data deletion within 30 days.
If the spirit of the Club
speaks to you.
A 45-minute conversation with Armin Keshani or a member of the Editorial Committee. No pressure. With the honesty to tell you whether Le Club is right for you — or whether it is not.
