Maison & Manufacture CerfLand

Sector · Prestige Cruises

Ashore as on board, the same standard.

Lines, expeditions, luxury river cruises: tomorrow’s passengers choose their voyage on a screen, before they ever come aboard. That is where we build your presence.

Cerfi informs on itineraries from your approved knowledge — and never invents a port of call.

Book a conversationSee the plan

Act I — The reality

On board, every port of call is orchestrated to perfection. Ashore, your digital presence is not yet worthy of that promise. Tomorrow’s passengers choose their cruise on a screen, before coming aboard.

Act II — What we build

From destination to deck, a complete presence.

Destination films, seasonal campaigns, media placement and steering — under one roof, in several languages.

I

Production · The Studio

Destination films — ports of call, experiences, life on board. An image worthy of the voyage.

What you receive

Destination films shot and edited by the Studio — ports of call, life on board — declined per market and season, full rights.

What it creates

The voyage is chosen months ahead: your image keeps the ship’s promise before boarding.

II

Reservation Media

Travel press, digital, airport DOOH: your message where the cruise is chosen, with no agency in between.

What you receive

Placement coordinated by the Maison at the networks’ official rates — travel press, digital, airport DOOH — in full transparency.

What it creates

Your message appears where the cruise is decided, with no opaque intermediary commission.

III

Cerfi — the operational concierge

Cerfi answers requests and bookings in the visitor’s language — French and English today, other languages activated per establishment — day and night.

What you receive

A governed welcome in the visitor’s language: enquiries qualified, bookings assisted, the delicate handed to your teams.

What it creates

No time zone loses you a serious passenger.

IV

Steering & Reporting

Seasonal campaigns — Mediterranean, Atlantic, expeditions — steered and measured every month.

What you receive

A monthly direction report per campaign and market — readable, honest, without vanity metrics.

What it creates

You know what each season produces — and where to commit the next.

Act III — Cerfi in this trade

Prestige Cruises

The words, situations, professional frame and limits of prestige cruises — structured for Cerfi, and read by him in every conversation.

Frames

  • France
  • Monaco
  • European Union
  • International

Sector modules · On configuration

Skill 03 · v1.0.0 · dated · next review on

Terms the skill defines, distinguishes, and knows not to confuse.

Legal

  • FlagPavillon (du navire)
  • Governing law clauseClause de loi applicable
  • Registration of travel operators (Atout France register)Immatriculation au registre des opérateurs de voyages et de séjours
  • Exceptions and special conditionsExceptions au droit de transport des PMR

Commercial

  • Premium segmentSegment premium
  • Specialty restaurantRestaurant de spécialité
  • Third/fourth guest fareTarif 3e/4e occupant
  • Cancellation chargesBarème d'annulation

CerfLand holds no legal, medical, educational or regulatory authority, and neither does the agent. Anything belonging to law, care, compliance or an establishment’s own decision returns to your professionals — written into the framing before it is ever set in the product.

Rule titles, situations and limits are translated from the French canonical skill; the French text is authoritative.

Who holds whatWhat your house teaches it · What Cerfi does today · What CerfLand maintains

What your house teaches it

Your facts, and nobody else’s. Each is filed under one of the product’s own categories — the same grid your customer space offers.

  • Your itineraries, ports of call and onboard experiences, as the line publishes them
  • Cabin categories and their conditions
  • Boarding formalities and modification policies

Filed under

  • Services offered
  • Frequent questions
  • Restrictions
  • Legal or commercial boundary
  • Appointments

Seven outcomes. Only two let the agent answer alone.

The agent may answer alone

  • knowledge_groundedA source you approved covers the question, and the agent cites it.
  • knowledge_not_requiredThe question asks for no fact of your house — a courtesy, a rephrasing.

Returned to a person on your team

  • knowledge_missingNo approved source covers the question — or the agent could cite nothing.
  • knowledge_conflictTwo approved versions contradict each other: the door stays shut until you settle it.
  • knowledge_expiredThe end-of-validity date you set has passed.
  • knowledge_not_approved_for_autonomyThe fact is approved, but you have not authorised its autonomous use. Two separate acts.
  • knowledge_low_confidenceA citation matches none of the offered sources — the check catches the agent out.

These are the real states of the grounding check, as the engine names them. That check — not a writing instruction — is why it does not invent: five of these seven outcomes shut the door and hand back to your team.

The same engine, configured to your house — there is no per-sector specialist model, and none is sold here.

What Cerfi does today

  • Governed conversation, grounded in your approved knowledge — never improvisation
  • Voice in the browser — a spoken conversation you can interrupt
  • Real appointments in your calendar, email confirmations in your brand
  • Qualified requests, tracked cases and an elegant handover to a human
  • French and English today; any other language activates per establishment

It grows more relevant as your knowledge grows

Every fact you approve widens what the agent may answer alone — because anything no source covers comes back to you. It is your act, not a subscription: there is no watch, no scheduled refresh and no automatic update. And when you correct a fact that was already approved, the product writes a new version, keeps the old one on file, and resets the authorisation for autonomous use until you grant it again.

When a person stays in charge

The sensitive, the unusual and the unknown always return to your teams: an autonomy ceiling sets how far Cerfi acts alone, a validation queue submits the rest to you, and what your approved knowledge cannot prove, Cerfi refuses to invent.

Enabled at setup · In preparation

  • Sector modulesOn configuration
  • Secure documentsOn configuration
  • Bespoke integrations (CRM, PMS…)On proposal
  • Telegram command centreOn configuration
  • AvatarComing soon

What CerfLand maintains

  • The engine and the filing frameOne engine, and the frame your knowledge is filed under — from identity and hours through to the subjects that must return to a person. We maintain the frame; the facts it files stay yours.
  • The escalation lockPassing on a complaint stays entrusted to a person. It is not a setting: none of the three autonomy modes lifts it, automatic included.
  • The published capability registryEvery channel’s state — available, on configuration, on proposal — is read from a registry the product executes. A page cannot promise more than the product ships.
  • The framing, the installation, then the amendmentsWe frame it with you, we install, we steer. The scope adjusts by amendment — never in silence, never without you.

What we do not do, and it is better read here than after signature: there is no automatic update of your knowledge and no per-sector specialist model. Your sector’s industry skill is sourced, dated, versioned and maintained by CerfLand; its next review is shown as a date, never as a promised cadence. An approved version stays in service until you approve another one, or until the end date you gave it. Nothing enters the agent’s knowledge without someone at your establishment approving it, and an approved version is never overwritten: it is replaced, and the former one stays on file.

The autonomy setting in the customer space: three levels — automatic, semi-automatic, manual — and, capability by capability, what the agent executes alone, what it submits, and what stays unavailable to it.
Demonstration data

The product says it itself, above the setting: sensitive subjects are always entrusted to a person on your team, whatever the level chosen.

Act IV — The engagement

A presence worthy of the voyage.

The exact scope is defined in a first conversation. What is included, the first results, and the person you meet before any commitment — all written down.

Recommended
IRecommended plan

DOMAINE

Lines · expeditions · river cruises

from

€22,800excl. VAT / mo

The complete presence direction of a line, from the editorial canon to seasonal production.

What’s included

  • Destination films — ports of call, experiences, life on board
  • Seasonal campaigns — Mediterranean, Atlantic, expeditions
  • Reservation Media — travel press, digital, airport DOOH
  • Cerfi — requests and bookings, in the visitor’s language

First results

120 days

Full ramp-up

12 months

Begin with DOMAINESee the full plan

A multi-ship line? For fleets and international networks, the PILOTE plan orchestrates several brands and markets under a single signature. We define the scope together. Discuss my project

Before any commitment, we look

Thirty minutes. A written document. Complimentary.

The founder reads your venue and returns an honest reading of your presence — no commitment, no sales pitch.

Request the Reading-30 AuditSee all sectors